It seems that Snapdeal couldn’t swallow the news of Amazon replacing them on the leader-board in terms of ecommerce market share. That’s why the New-Delhi-based marketplace with industry reports under its arms has declared that it is faster than Flipkart and Amazon.
The etailer in its press release gloated,
“Commitment to deliver was, on average, faster than Amazon by at least 1-1.5 days across metros and tier-2 and tier-3 cities. The lead is even wider with Flipkart trailing Snapdeal by 2 -2.5 days in big and small cities.”
Snapdeal backed this claim by citing PricewaterhouseCoopers (PwC) and Red Seer Consulting’s industry reports. According to the company’s official statement, PwC and Red Seer’s findings are:
In metro and tier 1 cities, Snapdeal promises delivery in 5 days, whereas for Amazon and Flipkart it is 6.5 days
In tier 2 and tier-3 cities it is, Snapdeal – 6 days, Amazon 7-8 days and Flipkart – 8-9 days
Snapdeal was found to be the leader in on-time delivery across 19 delivery pin-codes in tier-1, 2 and 3 cities
It has the fastest average delivery time (3.9 days) compared to Amazon (4.1 days) and Flipkart (5.1 days)
The marketplace has 99% delivery accuracy rate
Jayant Sood, Chief Customer Experience Officer at Snapdeal asserted,
“The recognition of our best-in- class delivery experience by PwC and Red Seer, is a resounding validation of our efforts to build robust logistical capabilities using both technology and partnerships.”
After racing past Amazon & Flipkart, Snapdeal plans to take on Paytm. Kunal Bahl’s company is looking to raise funds for its fin-tech arm FreeCharge. They are in talks with Chinese investors and some other firms and want to utilize the funds to upgrade their payment platform.
CEO Kunal Bahl revealed,
“We are getting a lot of interest from sovereign funds and some Chinese investors. Chinese investors have seen the Alipay story. They have seen that Alipay has been successful because it is attached to a large commerce platform.”
Bahl’s goal is to replicate Alibaba’s business model and dethrone Paytm as the digital wallet & payments leader. Interesting thing is Alibaba has invested in both, Paytm and Snapdeal.
Snapdeal is making the right moves. The company recently announced their plans to limit discounts. From diversifying to other ecommerce areas to creating new trends, the etailer is working towards becoming the leader in all departments.
Editor team is specialized in introducing the marketplace content targeting the Indian online sellers. They plan and coordinate to bring the appealing content for the small businesses on how to partner with the e-commerce sites like Amazon and Flipkart and strategies for improving their online business.
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