Grab.in, a Reliance Logistics Startup Joins the ONDC Network

As a part of its ongoing efforts to boost the startup ecosystem in India, the Indian government's Startup India initiative has supported various startup incubators and accelerators across the country. One of the most notable among them is Open Network for Digital Commerce.

Grab, a last-mile logistic startup by Reliance, has become the latest member of the Open Network for Digital Commerce (ONDC). The membership will help Grab to get access to digital marketing, technology, back-end support, and other resources.

The reliance Retail-backed Dunzo is already a member of ONDC the first being Snapdeal. With this, two of the most notable logistics startups in India are now associated with ONDC.

Open Network for Digital Commerce (ONDC) is a consortium of leading Indian and global companies that have come together to address the needs of India's digital commerce ecosystem. Grab's entry is likely to beat the dominance of major companies such as Amazon and Alibaba in the Indian market.

Pratish Sanghvi, co-founder of Grab.in mentioned that it will support intracity local deliveries for small businesses. Grab has a fleet of bike riders and four-wheeler vehicles to make local and intracity deliveries. It was launched in 2013 and serves the sectors such as food, grocery, retail, pharmacy, document, and custom services.

With the help of Open Network for Digital Commerce, Grab.in would be able to get more customers and expand its services to new cities. He also said that they are happy to be a part of this consortium as it will help them to grow their business.

ONDC has started a pilot in six cities with the categories such as grocery and small bakery items, and it has plans to expand it to other categories such as apparel, health, and wellness products. E-commerce companies have struggled to get customers in tier 2 and 3 cities. The ONDC will help these startups to reach new customers in these cities.

Sanghvi mentioned that their pilot project with ONDC is in the nascent stage, and they are looking forward to growing their business with the help of this consortium for smooth and efficient delivery services to their clients.

Their current focus is integration and customer satisfaction. With the help of Open Network for Digital Commerce, they are expecting to achieve their goals. This ONDC platform is targeting to go live in 100 cities by the end of August.