Shopclues is not far behind in sprucing up logistics operations to scale up and increase popularity with consumers. With around 25,000 sq.ft of fulfillment space already, Shopclues plans to add one lakh sq.ft more by setting up ten more fulfillment centres to manage its shipping and logistic operations.
Currently, Shopclues operates four centres- two in Delhi, one in Mumbai and one in Jaipur. The new centres are being planned for Ahmedabad, Bangalore, Chennai, Khanpur and some other locations over the coming twelve months. “The increasing demand has led to the need for more fulfillment centres,” said Radhika Ghai Agarwal, co-founder and corporate vice president at Shopclues.
Shopclues offers three kinds of fulfillment services-
- Shopclues Velocity Premium– Items are picked up by merchants and brought to the fulfillment centres, where they are packed and shipped.
- Items are packed by merchants and handed over to associated courier partners.
- Items are packed and shipped directly by merchants. “This happens in the case of products such as an air conditioner or a home gym or other products which need to be installed. The merchant has the capacity and the knowhow of doing the technical work and so it makes sense to let them do the shipping also,” Agarwal said.
Also, Shopclues will launch a multimedia advertising campaign from September 14th, including a television commercial and outdoor campaign after Diwali.
With more than 10 million products, Shopclues has around 3,300 listed categories and more than 70,000 merchants selling through its portal. “We are witnessing tremendous growth. Last year we grew at 600% year-on-year,” Agarwal said.