Flipkart’s Shopsy Took 100 Days To Add 250,000 Sellers And 5.1 Million Users

Walmart owned India’s e-commerce giant, Flipkart, stated that its social commerce offering Shopsy has reported outstanding growth over the past 100 days from its launch. The platform has gained popularity among sellers, resellers, and consumers, resulting in a 40x increase. The company has said that Shopsy has witnessed registrations of over 250,000 sellers, 5.1 million users, and a catalogue of more than 150 million products. 

If we look at the latest stats, during the first 4 days of Flipkart’s flagship ‘The Big Billion Day’ festive sale, the Shopsy platform has seen a spike upto 16x. This growth of Shopsy has helped users who recently joined the platform by boosting their average income upto 30x during this festive period only. Flipkart has already encountered a rise in the seller base from Tier-2 and Tier-3 cities like Agra, Guntur, etc. This motivated other new resellers to start their entrepreneurial venture with Shopsy during this festive season. Fashion, home, and mobile categories were among the top user categories on Shopsy.

Prakash Sikaria, the Senior Vice President (Growth and Monetization), Flipkart, has stated the strong supply chain, indigenously developed software, and a deep consumer understanding of the Flipkart Group has helped Shopsy to experience this type of growth in just 100 days of its launch.  

He further added that Flipkart is experiencing an interesting and positive trend in sellers overcoming their trust barriers on the e-commerce platforms and investing themselves deeply with the growth of the digital economy. 

In order to compete with other emerging social commerce platforms like Meesho, DealShare, BulBul, Mall91, and others, Flipkart’s Shopsy has come up with various innovative and interesting ideas. Recently, Shopsy has decided not to focus on the end consumers; rather, it is trying to attract influencers or key opinion leaders. These influencers are often seen consulted by their near and dear ones for recommendations on their purchases. 

Shopsy aims to take maximum advantage of the local network of these influencers and share its wide collection of 150 million products offered by more than 250,000 sellers on social media platforms and other messaging apps. With this idea, Flipkart is planning to democratize commerce and lead the social commerce industry. 

Currently, the social commerce market size is around $1.5 billion to $2 billion, and according to some reports, it is expected to reach $20 billion in the next five years. It might hit $70 billion by 2030; this exponential growth will help India’s social commerce market become two times the current market size within 10 years.