How will 2016 compare to 2015 for Online Sellers?

Editor | Sep 10, 2020

In 2016 the big six ecommerce marketplaces, namely Flipkart, Snapdeal, Amazon, Paytm, ShopClues and eBay are expected to account for 90% of all online transactions. Will we see a new leader racing away this year? Only time will tell. Here are some more interesting predictions for the Indian ecommerce scenario 2016, in comparison to the previous 12 months.

No. of online sellers

2015= 250,000

2016= 500,000

Marketing& Advertising expenditure

2015= Rs. 6,000 crore

2016= Rs. 10,000 crore

Seller Packaging material

2015= Rs. 700 crore

2016= Rs. 1,200 – 1,500 crore


2015= $3,500 crore

2016= $6,000 crore

Internet User base

2015=400 million

2016= 470-485 million

No. of ecommerce customers

2015= 50 million

2016= 75 million

Gross Merchandise Value

2015= $8-10 billion

2016= $12-15 billion

So there you have it, some intriguing figures to ponder. Running your eye quickly down the list you will see the sheer magnitude of growth expected in your industry. As Online Sellers, how are you planning to raise your game to compete?

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