Is Snapdeal trying to redefine the online shopping experience? In what looks like yet another feather that has been to its cap, the leading online marketplace is now trying to add another dimension to personalized shopping experience. With the launch of two virtual experience zones, experts will take consumers by their hands to show the exhaustive product offerings.
These experience zones have been created keeping only the consumers shopping experience and requirements in mind. “At Snapdeal.com, we believe in innovating and revolutionizing the shopping experience of our customers. We will be helping our customers in making an informed buying decision, which is best suited for the occasion or need. We hope to see a positive response from our users,” said Amit Maheshwari, Vice President, Fashion at Snapdeal.
“The idea is to improve consumer know-how before they make a purchase. It also increases awareness on a wide array of options enriching the entire shopping experience. We have over 3,000 products in our fabric store that caters to end-to-end requirements of customers,” added Amit.
Three stores form part of the zone:
Some questions like how products or vendors get chosen to be part of this zone, or the costs involved etc. are yet to be answered. While we wait for these, let’s see how the zone shapes up!
After dwindling with her family business, into travel and hospitality, for more than 3 years, Pooja Vishant found her true love in writing. Happy-go-lucky and cheerful, she loves pink; so pink is the way to go if you want to get into her good books. The Associate Editor keeps track of even a leaf that has moved in the ecommerce world!
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