For all 90s babies, buying online baby products was an unimaginable dream. Thanks to the evolving technology and a sparking idea flustered into the minds of two young and ambitious graduates from the premier institutes of the country, online baby products have become as easy as the snap of the finger. It took a huge amount of conviction, self-belief and risk to find an online entity that makes parenthood a truly cherishable time of life.
Founded in 2010, Supam Maheshwari along with his partner Amitava Saha established FirstCry.com, which was based on a bulk warehouse buying model to facilitate top-quality baby products to needy parents across India. Their business model aimed at buying products in bulk and storing them in the company’s warehouse. These stored products were later made available and sold through the company’s website.
Being a nest to hold almost everything for new and existing parents, the website acts as a cult to provide everything for modern children and mother to an extent. The rise in popularity and revenue encouraged the company to prosper further and adopt an integrated hybrid model - a system of service that includes selling goods both online and offline through an open franchise model.
Today, the company has over 175 offline stores across India, while proudly becoming a member of the unicorn club. The company runs a unique programme called parenting.firstcry.com where more than millions of unique parents are getting benefited by the FirstCry Box that comprises necessary kids and mother supplies every month.
Are you willing to partner with FirstCry’s business model and invest into opening its franchise in your locations? The company provides details on running a successful store in different areas. Besides offering a detailed training for the facility, the company validates its franchise for the period of 5 years and after the tenure of 5 years, franchise owner can renew the agreement.
You can follow the registration process for sellers in AJIO, which is very similar to FirstCry’s seller registration process. Interested sellers need to fill out the FirstCry Franchise Enquiry Detail form that includes the following information;
All the required details need to be submitted duly. If shortlisted, the company will further contact for future discussion. Interested vendors may contact the company officially on the number or [email protected]
With a 100% growth in the baby product segment, FirstCry has attained the leading position in the baby product segment today. With its innovative, excellent market-to-delivery, improvement, and insights-to-perform approach, the company is aggressively venturing out to attain the new skies of achievement, satisfaction and growth in the baby product market today. Please explore the company website to know more about its product portfolio and start placing your order today!
Pavankumar Baboori is an experienced Sr. Content Analyst who improves the workflow by identifying and resolving the content development gap. He works closely with the marketing team to deploy strategies for improving brand awareness, website traffic, search engine ranking, and lead generation activities. He gauges up marketing channels for the real digital transformations.
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