What do you get when you have the likes of Anand Mahindra of the Mahindra Group and Mukund Rajan of Tata Sons in a room with Microsoft bigwigs? The answer plenty of innovation. That’s exactly what happened at 'Microsoft's Future Unleashed' event, in Mumbai.
The great news is that the ecommerce world is also becoming empowered through what Microsoft has to offer, with the likes of Snapdeal, Paytm and Justdial biting the bait. It can be remembered Microsoft first flirted with the idea of jumping into the Indian ecommerce space 12 months ago.
"Cloud and mobile technologies are already galvanising Indian industry. We will demonstrate that technology in the hands of brilliant people can create magic," remarked Bhaskar Pramanik, chairman, Microsoft India.
Microsoft's plan for India is 3 fold:
"At Microsoft, we strive to empower every Indian citizen and every business and government organization to achieve more. With the newly-launched Microsoft Cloud and with Surface Pro 4, our customers here in India have the digital technology they need to seize incredible new growth and opportunity on a global scale," said Satya Nadella, CEO, Microsoft.
According to reports, Justdial and Microsoft will collaborate to improve customer satisfaction by using cloud-based analytics and Bing.
Paytm and Microsoft are collaborating in three key areas:
Eyeing a $2 Billion Gross Merchandise Value from the category, Snapdeal launched its exclusive automobile platform this week. It is now looking to create a digital automotive dealership by using the Microsoft cloud platform, to facilitate customers automotive purchasing choices.
In all the technology jargon and strategic associations, start-ups have not been left behind. To assist Indian smart cities, Microsoft is offering up to R. 80 Lakh worth of Azure computing to help conduct pilot projects for digital solutions, which is sure to put the recipients of the scheme on cloud nine.
"Cities can also apply for access to these services and solutions on Azure through a new portal which connects start-ups with cities and their needs. This initiative is anticipated to impact over 50 smart cities in the next year through a catalogue of over 50 start-ups and ISV solutions," the company added.
As an Indian online seller how do you see yourself benefiting from Microsoft's proposed projects? Give us your feedback!
Editor team is specialized in introducing the marketplace content targeting the Indian online sellers. They plan and coordinate to bring the appealing content for the small businesses on how to partner with the e-commerce sites like Amazon and Flipkart and strategies for improving their online business.
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