Shopclues launches Spiritual products

Pooja Vishant | Oct 15, 2020

Adding to its long list of product segments, Shopclues has added Spiritual products to the portfolio of products being sold on its platform. Sellers can now sell a holistic assortment of religious, spiritual and divinity based products at attractive prices to value-seeking consumers.

Shopclues launches Spiritual products

With many religious practices and beliefs across the country, religion is not limited to the puja room or religious institutions like temples, churches, mosques etc.  People look at even the smallest ways to reinforce their faith and feel empowered and safe with the presence of a reminder of god with them. For example, small murtis of God are placed on car dashboards and office desks to be in the presence of god always.

In a world full of pressures and increasing tensions, spirituality is gaining momentum and people are increasingly looking towards different ways of spiritualism to be calm and in peace. Feng Shui and Vaastu are sought to make homes and buildings as these are considered as science the nuances of which ensure happiness, peace, tranquility, success and triumph in life.

There is a steady growing demand for icons of spirituality, puja items during festivals, Vaastu or Feng Shui products, Zodiac sign jewellery etc.

The Shopclues platform will have the following products:

  • Feng Shui and holistic products and gemstones
  • Rudraksha
  • Zodiac significant jeweler
  • Home décor items like puja thalis, mandirs, paintings, swastikas, chowkis etc.
  • Devotional music CDs

Challenges related to selling religious and spiritual products

Although there is heavy and growing demand, certain challenges are applicable with this segment:

  • Largely unstructured category
  • Mostly very small and local merchants

Shopclues aims to organize the category and bring together the traders on a single platform to offer a rich variety of spiritual and divinity products.

Opportunity for Indian Online sellers dealing in religious and spiritual products

Shopclues recognizes the challenges and setbacks associated with this product category and has taken steps or aims to take steps to smoothen the process. Small merchants can associate with Shopclues to get access and sell their products to a wide customer base which would otherwise may not have been possible.


About Author

Pooja Vishant

Pooja Vishant

After dwindling with her family business, into travel and hospitality, for more than 3 years, Pooja Vishant found her true love in writing. Happy-go-lucky and cheerful, she loves pink; so pink is the way to go if you want to get into her good books. The Associate Editor keeps track of even a leaf that has moved in the ecommerce world!


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