eBay’s free fixed price listing promotion (Zero insertion fee) in the lifestyle category was launched on 24th February 2014. Following the tremendous success and participation, eBay has extended the end date from 10th March to 24th March 2014. In the promotional period, sellers listing their new and unused lifestyle products in the fixed price format will not be charged any insertion fee.
The following items listed in the fixed price format are eligible for the promotion:
The promotion does not put a limit on the number of listings a seller can make in the lifestyle category as long as the listings are done within the promotional period. Additionally, the following items are eligible for the promotion:
Insertion Fee
Insertion fee is the basic fee eBay charges when a seller lists an item for sale and is not refundable. It depends on the category of the item and the selling format chosen. Generally, it is charged as below:
Deals and promotions always attract customer attention and increases profit margins. Existing sellers should cash in on this promotion as it gives them the opportunity to list their items at a lower price to attract more customer attention and increase conversion rates.
News sellers can also utilize this opportunity to promote their items as the initial fee for a listing will be lesser in the absence of insertion fee. Once a customer feels he is getting value for money, he is sure to come back for more.
After dwindling with her family business, into travel and hospitality, for more than 3 years, Pooja Vishant found her true love in writing. Happy-go-lucky and cheerful, she loves pink; so pink is the way to go if you want to get into her good books. The Associate Editor keeps track of even a leaf that has moved in the ecommerce world!
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