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Craftsvilla plans to roll out 10 experience stores in next 4 months to boost online sales

Ever since it first started to attract funding, ethnic handicrafts marketplace, Craftsvilla has been turning heads in more ways than one. In July it launched a state of the...

Myntra’s mobile site live again; bitter truth learnt the hard way?

Fashion etailer, Myntra took the leap of faith to go app-only on the 15th of May this year. Shortly after we heard that the app crashed during its first...

Snapdeal launches SnapSearch image finding feature, beneficial for buyers & sellers

First there was Snap-Lite, then there was was Snaptrends and now there is SnapSearch. Over the last fortnight online marketplace Snapdeal has launched new initiatives with ‘Snap’ featuring prevalently. SnapSearch...

Fashion Portals turn into Personal Stylists to attract customers

Thinking out of the box and differentiation are essential in the e-commerce rat race if you want to stand out and attract more customers. Although tons of options are...