Flipkart Archive
Festive Sale: Amazon to expand installation services for large appliances; Flipkart bets on TV
US-based ecommerce giant Amazon has chalked out plans to increase the sales of large appliances category during the upcoming festive season. After witnessing 400% YoY growth in this category,...
Flipkart lost the chance to become GST Suvidha Provider due to Rs. 2 crore paid-up capital clause
In May 2017, IOS reported that Flipkart has applied for GST Suvidha licence to offer tax benefits to sellers. But the Indian ecommerce leader lost that opportunity because it...
Flipkart, Amazon get ready for festive face-off; profit margins reduced to accommodate discounts
A festive season without discounts won’t have many takers. And Indian ecommerce companies understand that. But with FDI restrictions on offering huge discounts and big brands’ reluctance to deplete...
Is Flipkart’s $2.5bn funding sufficient to take-down Amazon?
With $2.5 billion worth of funding juice from Softbank Vision Funds, Flipkart is ready to level-up with Amazon India. Its main rival has already taken the lead in sales...
Flipkart Snapdeal merger talks fell apart on complexity of deal: report
The Snapdeal-Flipkart merger talks hit a dead end for a variety of reasons, including the complex structure of the deal that would have placed millions of dollars worth of...
Snapdeal’s top investor Softbank enters Flipkart’s largest shareholders’ list with $2.5 billion investment
The Snapdeal-Flipkart merger deal might have been called off, but that didn’t stop investor Softbank from doing what it set out to do when the talks began. That is,...
Flipkart revamps large appliances strategy; Amazon initiates inbound pickup service in 6 states
Fashion etailer Myntra renamed its seller entity to enter the B2B domain in July this year. Now the parent company Flipkart is rebranding its large appliances product category for...
Flipkart’s ‘Billion’ brand ready; millions for Snapdeal buyout to stay put?
In June 2017 IOS reported how Flipkart is developing its private brand ‘Billion’ to capture buyers’ attention. The Indian ecommerce leader has launched its brand, which would include items...
Flipkart ahead of Amazon in June sales; Myntra rechristens entity to become B2B seller
For Flipkart, every little win against rival Amazon India counts. Earlier this week the Bansals-led company proudly exclaimed that they are the leaders in the smartphones product category. The...
Flipkart uses private labels to land it more control; Sellers call it a foul move
India’s leading etailer, Flipkart is trying every avenue to make the most of its private labels. The online retail platform will be increasing its private labels and their categories...
Flipkart taps rural India through a lighter web app for more customers
Flipkart is preparing for profits. The etailer plans to earn more revenue through efforts in online grocery, expanding its private label categories and hopefully its leading category – smartphones....
Ecommerce product categories dominance: Flipkart loves smartphones; it’s smart-watches for Amazon
The intense rivalry between Amazon and Flipkart has seeped into product categories as opposed to the overall marketplace supremacy. The etailers are fighting for dominance in each segments and...
Flipkart private labels to offer 10% revenue by March 2018; Large appliances still a top focus
In spite of cost cutting to make profits, Flipkart is still calling full steam ahead when it comes to growth plans. India’s number one online marketplace introduced private labels...
Flipkart to foray into grocery segment; launches pilot project
Flipkart has undertaken a pilot programme in Bengaluru, aiming to foray into grocery segment and may expand it to other places across the country, a senior official said here...
Flipkart ready to give up #1 spot for profitability by FY end? Experts say that’s unlikely
Flipkart’s performance has been pretty constant since October last year. The etailer gained the support of investors Tencent Holdings Ltd. and Microsoft Crop as a result and even acquired...