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Amazon Fashion clocks 90% growth in just 6 months

After Flipkart captured majority of the online fashion industry, Amazon made it its primary goal to outdo the etailer. The US-based ecommerce company, assembled a fashion A-team to take...

Myntra EORS vs. Amazon Fashion EOSS: Which will achieve victory?

Just a week ago marketplaces Flipkart and Amazon hosted mega discount sales to clear off stocks ahead of GST roll out. If you thought that was the end of...

Amazon unveils first Fashion Studio in India, fashion included its top-3 categories

Amazon Fashion is trying to catch up with Myntra, fashion arm of rival Flipkart. In just 6 months it achieved 90% growth. The US-based online marketplace is giving this...

Amazon pulls out all stops for EOSS to steal Myntra’s #1 Fashion position

Amazon is ready to challenge ecommerce rival Flipkart’s fashion arm Myntra. The US-based etailer announced its upcoming 3-day Fashion EOSS will begin on June 23. The competition has already...

Demand prompts Amazon to grow kid’s fashion; Brand partnerships underway

After news about the likely launch of a new food e-retail business, Amazon has decided to extend its fashion vertical for kids. The foreign etailer was not kidding about...

Amazon introduces 2nd in-house fashion brand & tweaks policy to reduce returns

Fashion may not be the number one ecommerce category right now, but there are high possibilities it could be in the future.  According to a recent Google-AT Kearney report,...

Amazon takes Fashion to the Next Level!

eCommerce giant Amazon is all set to take their passion for fashion to the next level. The event which will be opened by renowned fashion designer Rajesh Pratap Singh...