F1-Stop, Flipkart’s initiative to help businesses in India to start selling online

Pooja Vishant | Oct 27, 2022

In the scout for sellers and making them sign up on the platforms, online marketplaces are going all out to woo and assist them into jumping on the ecommerce bandwagon. Last month, we heard of Paytm’s efforts to assist sellers in starting online operations.

Ecommerce giant Flipkart has announced its latest service for sellers who want to start selling online, Flipkart One Stop or F1 Stop, to help them with basic support services like:

  • Registration
  • Training
  • Cataloguing
  • Packaging
  • Financial assistance

Small enterprises form 90% of Flipkart’s merchant base. With the above services, a first time seller will be able to get through the nuances of online selling without taking a wrong step or keep searching for someone to assist with these basic tasks.

Currently to be prevalent in 10 cities, the ecommerce portal aims to extend it to almost 20 cities by the end of 2015.

Ankit Nagori, Chief Business Officer, assures that the service providers they tie up with for these services would be first verified and approved by Flipkart. “This kind of seller support, or consultancy services, will help sellers who are mainly operating in the offline world and want to quickly come online,” added Nagori.

This is a step towards increasing the merchant base on Flipkart from 30,000 to 1,00,00 before 2016. It has currently tied up with companies like Browntape, SellerWorks, 99Years, Blubox, among others, and plans to add 50-60 agencies as partners in this initiative eventually.


About Author

Pooja Vishant

Pooja Vishant

After dwindling with her family business, into travel and hospitality, for more than 3 years, Pooja Vishant found her true love in writing. Happy-go-lucky and cheerful, she loves pink; so pink is the way to go if you want to get into her good books. The Associate Editor keeps track of even a leaf that has moved in the ecommerce world!


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