Flipkart’s Seller Protection Fund – What is it, how to claim it

Editor | Sep 10, 2020

While the Indian ecommerce industry has seen steady rise of marketplaces from single to horizontal marketplaces with latest focus on luring sellers to sell online, sellers themselves feel that very few protect them from online frauds. But leading the pack on this is Flipkart.

A special initiative from Flipkart, the Seller Protection Fund (SPF) insures sellers against various online frauds like product damage, return damage etc. Sellers will have benefits like:

  • Return damage – Sellers can claim for benefits when they are not at fault
  • Orders lost in shipping by Flipkart’s courier partners – Sellers under the SPF claim automatically receive the refund

For details and information on the steps involved in filing for SPF, watch this video by Flipkart:

The SPF experience, sellers share

Jalsaa Arshvin Retail’s experience

Another seller’s experience

The seller’s product return from customer had to be delivered in Thane, Mumbai. Probably due to the recent heavy rainfall in the city, the product was completed drenched and looked fully damaged inside by the time it reached back to the seller.

As per procedure for returns, he had to wait for the return to be updated in the seller panel, which would take upto 24 hours. SPF can be claimed only after the order return is indicated in the returns tab.

In the meanwhile, seller gathered the order details in an excel sheet – order id, order item code, reason for filing SPF claim and photo evidence (mandatory). Have a look at this excel template for your ready reference.

 After the return was updated in the seller panel, he filed his SPF claim by filling in these details – Issue type (SPF claim), order ID, order item ID, subject, issue description, and contact number. Once submitted, he received an acknowledgement with the reference number for the same.

We hope this seller has better luck and Flipkart’s seller support team responds to his query asap.

About Author



Editor team is specialized in introducing the marketplace content targeting the Indian online sellers. They plan and coordinate to bring the appealing content for the small businesses on how to partner with the e-commerce sites like Amazon and Flipkart and strategies for improving their online business. 

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