Indian ecommerce is hot and everyone is in a rush to secure their spot in the expanding market. Even the pioneers in the offline retail market want to capitalise on the popularity of the market and expand their consumer base.
The potential and scope is so huge considering the diversity in cultures and requirements of consumers across the length and breadth of this country. The online platforms offered by marketplace biggies like Flipkart, Snapdeal, Amazon etc. makes it possible for even the smallest of retailer to start selling online.
We know how some of the reasons contributing to the growth of online retailing. But how significant are each? Which are the most popular product categories? Which are the most visited platforms?
Have a look at the infographic below for some facts about the online shopping and cross border ecommerce scenario in India.
Information mentioned is based on facts until 2013.