Myntra Archive

Will Myntra revive its desktop site?

After a lot of speculation and false dates, Myntra finally made the transition to app-only on May 15th. A 10% dip in sales were reported in just a week,...

Myntra weekend sale- App crashes, customers get annoyed

The big debacle that the Big Billion Day was, one would think the company would tread more carefully when experimenting with something new. But looks like that has not...

Myntra takes the leap of faith, transitions into app-only!

And it’s finally happened. Myntra has shut down its desktop site and transitioned into an app-only model, to leverage on the rising smartphone penetration in the Indian market. A...

Myntra acquires Native5, mobile app development platform

Yes, as reported earlier, Myntra did not shut down its desktop site and become mobile-only on May 1st. But looks like the online fashion etailer is speeding up the...