Tips & Tools Archive

Is Packaging that important?

Gone are the days when packaging was just about stuffing products in any carton or packing box. With the exponential growth and continuing growth of e-commerce in India today,...

Multichannel Inventory Management Tool Browntape gets funding

Bid adieu to the multiple problems you may encounter while selling on multiple sites and welcome Browntape.com, your single console solution for order and inventory management. Small sellers can...

Flipkart-Myntra deal – Finally ?! Maybe.

The much-talked about Flipkart-Myntra deal for months now seems to have reached the final stages. However, it is yet to be decided whether it will be an acquisition or...

Online Retail up by 33% in 2013, IAMAI reports

The Internet and Mobile Association of India (IAMAI) has reported an annual increase of 32.63% in online retail in India last year with sales of $12.6 billion (Rs 62,967...

Snapdeal to extend its logistics service, Safeship, to non-Snapdeal sellers as well

Logistics is the key for any online business and forms the major part of an online company’s operations. To cash in on the importance and essentiality of this aspect,...

Snapdeal’s sales expected to cross $1 billion this year in India

Following closely on the heels of competitor Flipkart, Snapdeal is expected to cross the significant milestone of $1 billion in sales this year a year ahead of schedule.  In...

Private Labels boost sales of online retailers like Myntra, Jabong & FabFurnish by 40%

Private label products are a powerful source of competitive strength for online retailers. Many times head-on with national brands, etailers can make their own-store brands more appealing to customers...

Most online orders placed after 10PM at night, 75% below 35 years. Ecommerce report on India

Based out of USA, Borderfree is a leading global eCommerce company focusing on international cross-border eCommerce solutions. The world’s most renowned brands rely on Borderfree’s technology and services platform...

Tradus adopts NEW Business model to focus on Same Day Delivery option; Will currently service sellers only from Mumbai, Delhi and Bangalore

Customer satisfaction is undoubtedly the most important parameter and the measure of success of online sellers. Offering options and competitive prices are not enough to maintain credibility amongst customers....

Online players need Offline help too! The rise of offline ads for ecommerce

Most online selling sites sprouted from home offices and garages on very limited and tight budgets. They relied on customer reviews and the traditional word-of-mouth marketing to grow and...

Rs 4,000 salary to Rs 50 crore business – Vimal Patel’s story

Getting thrown out of home for rowdy behavior is probably not an exceptional case in our country with billions of people, a lot of them with not-so-normal childhoods which...

Indian women’s contribution to Ecommerce to rise from 26% to 35% by 2016

2013 witnessed a tremendous expansion of the ecommerce market with total sales of $2 billion. With increasing internet penetration and availability of more affordable tablets and smartphones, online shopping...

Google+ Shoppable Hangout, an interesting option to connect with customers, Asia’s first hosted by Jabong

Jabong launched UK’s high street fashion brand, Dorothy Perkins at the Lakme India Fashion Week held in Bombay in February this year. The launch also witnessed the introduction of...

Harvard Apparel line, Exclusive launch from Myntra in August 2014

Myntra will sell exclusive Harvard apparel in India from August 2014 in tie-up with Harvard University. Introducing a strong knit line like sweatshirts, tees, polo’s and track suits, Myntra...

Popularity of Political Merchandise increasing with the elections approaching in India

With the approach of Lok Sabha elections in India, it is not just the candidates and parties appealing to get people’s attention, online sites and marketplaces seem to be...