Tips & Tools Archive

Order confirmation emails can be your easiest customer acquisition tool! Are you using it right?

The absence of face-to-face interactions makes online retail vulnerable in a way. Consumers look for physical evidence that will tie the seller and his platform to the purchase deal....

Do seasonal goods require specialized Inventory management? They certainly do!

The sale of seasonal merchandise all depends on efficient management of your inventory. Demand for products like raincoats, umbrellas, boots, sweaters and coats comes only once in every year....

Online Retail sales back in form to meet the festive season demand?

The season of online sales will begin with Independence Day and everyone is wondering if it will be spectacular or a lackluster affair. Online retail gained momentum when it...

Tried Amazon’s A+ Enhanced Brand Content option to optimise product listings?

Let’s face it, pictures are more captivating than words. Visuals, on the other hand, tend to attract people. They convey more with very little. Sure product highlights can list...

Hacking Amazon for better scope as a marketplace seller

Amazon is already the consumer’s favourite and now it’s slowly becoming the seller’s favourite too. The online marketplace already dominates in other countries and now it is in India...

Marketplace image guidelines you should be aware of!

  The only way for consumers to really know about your products is to read descriptions and look at images. Product images are a very important component of online...

Factors contributing to the cost of Online Retail

According to a Google report, in Indian ecommerce the current number of online shoppers in the country is somewhere around 50 million. It also claims digital retail is influencing...